OURCREW
#OURFOUNDER
"A job is something you're paid to do...
a calling is something you're made to do!"
The team behind our urban youth charity is headed up by leader & project founder Dawnie Reynolds, who has been involved in pioneering & innovating youth projects all over the UK & abroad for the last 35 years.
Before founding Ruff & Ruby in 2010, Dawnie – an original ‘Stokie’ – worked locally in education, inclusion & youth initiatives across the Potteries for 25+ years.
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With extensive experience & expertise in her field, Dawnie continues to engage in daily ground-level youth work despite her role as Ruff & Ruby’s leader. She is a highly acclaimed motivational youth communicator who pioneered the original UK-wide Soulsista movement & has spoken at large-scale national youth events in front of groups of up to 12,000 young people with The Message Trust, Manchester, SOULSISTA Girls Movement, & Oasis Trust London.
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Dawnie has extensive experience delivering high-quality youth consultancy, presentations & training for individuals & organisations looking to learn more about the needs of young people & youth culture.
She is available as a motivational speaker & an MC for workshops, awards ceremonies, youth & young adult events, festivals, church services, project launches & staff training events.
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“Dawnie is not just one of the most compelling & dynamic communicators I know, but she also has a massive heart for people. It’s a winning combination & I can’t recommend her highly enough.”
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~ Andy Hawthorne OBE, Founder & CEO,
The Message Trust
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To check Dawnie’s availability, please contact +44 (0)7812 774632 or info@ruffandruby.com
#OURYOUTHCREW
The Ruff & Ruby crew are a team of incredibly creative youth workers who come from a broad range of lived-experience backgrounds.
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They are:
Youth Communicators
Artists / Musicians
Digital Experts
Mental Health Specialists
Each of our members has their own story to tell, making them authentic & positive role models.
The team works closely together to reframe the negative messages within modern youth culture, encouraging disadvantaged young people to make positive lifestyle choices, raise aspirations & realise their self-worth.
We firmly believe young people should ‘stand for something, rather than fall for everything’. #LIVEPONPURPOSE
#OURTRUSTEES
Ruff & Ruby’s senior leadership team is made up of three local trustees & a special advisor. Together, they have a comprehensive working knowledge of the criminal justice system, youth work, education, project management, finance & business, & tackling poverty. The trustees work with the rest of the team to deliver progressive & robust processes that place people at the heart of everything the charity does.
If you’d like to learn more about Ruff & Ruby’s trustees or its annual accounts & reports, please visit our page on the Charity Commission website.
#OURPATRONS
Ruff & Ruby is blessed to have two fantastic local patrons: charity campaigner & mum of superstar Robbie Williams, Jan Williams; & Oscar-winning actress Rachel Shenton.​
YOU MATTER
RUFF & RUBY urban youth charity energises, engages & empowers young people to realise their VALUE, reach their POTENTIAL & reshape their WORLD, through innovative programs & services that inspire them to
BE THE BEST THEY CAN BE
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